“Never let the fear of striking out keep you from playing the game.” ~ Babe Ruth
I’d like to take a few moments to talk about collaboration. We all know that marketing strategies and branding are needed to survive in order to “make it” in
today’s business world. Collaboration, not only with businesses but with our peers can help further our professional career and enhance our personal life as well.
I recently teamed with three wonderful equine business models: Weaver Leather, The Cavali Club (an equestrian lifestyle box) and WARHorses (Women of Age Riding Horses). I was lucky because they contacted me but you can find a business close to home that is in your genre to do some promotional work for. What about a local western store, feed shop, farrier or equine practitioner that might need new images for their website? Do they have a big social media presence? You can work out payment in the form of trades or reduced rate for the exposure. I listen to podcasts and sometimes guests that are on spark my interest for a collaboration. I know it’s hard to put yourself out there sometimes (believe me I know). Whatever your dream, don’t talk yourself out of it!
If you’d like to collaborate with another photographer there are lots of ways to do it. You could create something together. Perhaps you both have ideas for shoots/images but need help completing the idea. Maybe you both need new head shots or images of your family, you can trade services. There’s #followfriday where you can share another creatives IG/FB or website.
Braided Halter from Weaver Leather
Or you can do what I’ve done and collaborate with my fellow photographers in the form of workshops! Cara Taylor Swift and I host our St Augustine Workshop together. Kim Beer and I are headed west for our ranch workshops. Charlotte Detienne and I will be co-hosting the Southern Cross Guest Ranch Workshop in November.
I’m also excited to say I will be teaming up with Michelle Martin Randolph to do a Winter Draft Horse Workshop in Utah next year!
We all have such different experiences and visions. It’s great to share ideas and good just to think outside the box if you’re in a creative rut.
Got an idea you need help with? I’d love to hear about it!
Now let’s get down to the business side of things, I’ve got a couple of fantastic resources to share with you:
1. The Contract Shop is running their mid-year sale starting tonight, Monday May 27th and will run until Thursday May 30th at Midnight ET. This is where I get my Equine Portrait Contract from and believe me it’s a great one, covers all the bases. You can save up to 40%! To be more specific, 20% off courses, 30% off workbooks, and 40% off contract templates!
Head over to – The Contract Shop
2. Podcasts are a great informational resource for your growing business. If you need no nonsense help with growing your IG account, starting a blog, selling your work or just how
to deal with life as a creative this podcast is made for you. Check it out: The Creative Chaos Podcast with Jenna Martin
That’s all for now if you have questions please don’t hesitate to ask!